News Ltd excelled itself this weekend with a piece of journalistic sleight-of-hand designed to deceive readers in the quest for more website clicks. The story – Erotic dancers at charity launch for sick kids – first appeared on the front page of the NT News and their website. It wasn’t long before other websites in the News Ltd group picked up on the story’s “click potential.
In their efforts to avoid accusations of bias, the modern news media has become more biased and more distorted than ever before. A perfect example of this ‘biased impartiality’ occurred this morning on Channel Seven’s revamped Sunrise program.
Those in charge of heritage media again revealed today how little they understand the internet and that they are unwilling to adapt. At least, that’s how it would appear on the face of it. News.com.au reported on the speech by APN News & Media chief executive Brendan Hopkins at the Pacific Area Newspaper Publishers’ Association conference (PANPA).